How to Get Your Members Talking Online: Part One "Building Your Personal Brand"
It’s been a bit since we’ve talked about the new features the Breezio community platform has released. In the past few months, we’ve focused on platform updates that our customers have requested. Don’t get me wrong, there are also plenty of new fun features in the pipeline (and I’ll give a hint of that a bit later)! For now, I want to talk about why this year, we’ve focused on improvements that help community managers.
In this four part series, I am going to share with you some of our unique experiences using Breezio for live online community peer review and collaborative note-taking at conferences. You will hear from our customers about how using Breezio has changed their perspectives and enhanced collaboration in their organization.
When online communities are at their best, content is valuable, members are consistently engaged and everyone involved feels supported and fulfilled by the connection.
The transition into the digital space has created both an opportunity and a challenge for members and associations. With in-person or other physical elements traditionally providing value to their membership packages, defining member benefits in the digital sphere isn’t always a natural step.
Since first appearing on the scene in the 1800’s, associations have been in a constant state of evolution. While first a means of networking at meetings, conferences and advocacy, the digital world provides an additional way for members to make connections.
We often have people asking us, “what is the difference between Breezio and other online community platforms?” Well my response is oftentimes, “EVERYTHING”; and they usually agree after they see it for themselves.
There are both success and failure stories from membership organizations that have launched online communities over the past several years. If you’re still trying to figure out this puzzle for your organization and are concerned about how to do so, here are two critical items to keep in mind: community manager and content, because Community Manager + Curated Content = Engagement
Karen is CEO of a startup SaaS company called Breezio that specializes in building online communities.
We recently asked Karen for her insight on how cloud computing encourages collaboration and how a strong and secure IT infrastructure is necessary for success. Here’s what she had to say: